Is your goat grazing business ready for 2022?

Let’s not call this a list of New Year’s resolutions. Resolutions are cliche and too easily broken. Instead, let’s call it a list of New Year’s “go-get-’ems”. Here are some things to tackle now, so you’ll be charged up and ready to go when your spring 2022 grazing season starts.

  1. Buy new/replacement equipment. If you’ve been doing targeted grazing for awhile, you probably have some rolls of fencing that are getting pretty ragged, and you know you’ll need to replace them…someday. Or, maybe you’re a new affiliate that is putting off the expense as long as possible. Don’t wait until spring! Buy them now (and don’t forget the discount)! Supply chain issues, inflation, and crazy demand for all things farm and outdoors are likely to continue, so place your order during Premier 1 Supplies’ slow time. Plus, if you act quickly you may be able to deduct those business expense on 2021’s taxes. If you have questions about what and how much to order, contact Aaron Steele at Aaron@GoatsOnTheGo.com.

  2. Send greetings, get referrals. Get a thank you card out to your 2021 customers and ask for their business again in 2022, and give them a discount if they take you up on it. Consider making the card serve double duty as a coupon. Tell past customers they’ll get a gift certificate to a local shop or restaurant if a new customer hands you their greeting card along with their deposit for a new grazing project. The referring customer’s name and address will be on the card, so you’ll know right where to send their reward.

  3. Get your GOTG paperwork in order and pay your 2022 affiliate fee. If your contract term expires on December 31, you likely need to take action to extend or renew your agreement. If you’re uncertain what you need to do, contact Margaret Chamas at support@GoatsOnTheGo.com. All affiliates also need to select a payment option for 2022 before January 15. You can choose to pay $2,000 for the year all at once, or you can set up 12 monthly payments of $200. Simply log-in to your account at FarmLaunch.me (or create one if it’s your first time), choose to add a new plan, select what’s best for you, and make your payment.

  4. Plan to attend the annual Goats On The Go® Affiliate Training & Conference, March 3, 4, 5. We have two and a half days of amazing learning and networking available to you this year in West Des Moines, Iowa. While all events are open to all affiliates, new affiliates are required to attend the free Basic Training on March 4. More experienced affiliates can satisfy their contractual training requirements by attending either the Basic Training or the Conference on March 5 (or both!). Wondering if you’re due to attend training? Contact Margaret at support@GoatsOnTheGo.com.

Here’s to a bit of rest during the winter (unless you’re in California or Tasmania), and a Happy New Year!